What Kinds of Ads Will I Get on My Site?
Obviously, there are some kinds of ads you wouldnít
want to have on your site, such as pornographic ones or
ads for sleazy multi-level marketing schemes that scream
ìMake $30,000 a month just for watching TV!î in big red
letters.
Well, you can put your mind at ease. Google has an
ad review process that checks the ads they send to your
site. This process ensures that the ads that you serve up
are family-friendly and that they comply with Googleís
strict editorial guidelines.
Googleís ad-screening team combines sensitive
language filters, input from site owners like you, and a
team of linguists with good old common sense to filter out
ads that could be inappropriate for your content. And if
thatís not enough, you have to capability to block
competitive ads and choose your own default ads. Thatís
another nice feature: Google kind of lets you run your own
show.
Now, another thing you might be concerned about is
whether the ads will clash with the look, feel, and colors
scheme youíve got going with your site. Donít worry. You
can customize the appearance of ads and choose from a
wide range of colors and templates. Same thing goes for
your search results page. And reports are customizable,
too. Google provides flexible reporting tools that allow you
to group your pages any which way you want.
That means you can view your results by URL,
domain, ad type, category and more so that you can figure
out where your earnings are coming from.
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