Google Adsense

So Just What is Google Adsense?

Google AdSense is a fast and absolutely ridiculously

easy way for people with websites of all types and sizes to

put up and display relevant Google ads on the content

pages of their site and earn money.

The Google Adsense Empire Handbook

Because the Google AdSense ads relate to what your

visitors came to your site to read about, or because the

ads match up to the interests and characteristics of the

kind of people your content attracts, you now have a way to improve your content pages AND make some serious

bucks off of them.

Google AdSense is also a way for site owners to

provide Google search capability to visitors and to earn

even more money by putting Google ads on the search

results pages. Google AdSense gives you the ability to

earn advertising revenue from every single page on your

website with a minimal investment of your time

So what kind of ads do you have to put up?  That ís

the good part you don’t have to decide.  Google does it

for you.  AdSense always delivers relevant ads that are

precisely targeted on a page-by-page basis to the

content that people find on your site.  For example, if you

have a page that tells the story of your pet fish, Google

will send you ads for that site that are for pet stores, fish

food, fish bowls, aquariums you get the picture.

If you decide you want to add a Google search box

to your site, then AdSense will deliver relevant ads

targeted to the Google search results pages that your

visitors ‘search request generated.

If you’re into upgrades, Google is now offering

AdSense Premium, which is CPC based and, for the time

being, offers less flexibility in terms of ad sizes -- only

banners and skyscrapers are currently available. You can

apply using existing AdWords accounts, or you can request

a new account. Applicants are usually notified within a day

as to whether they’ve been accepted for the program.

The Google Adsense Empire Handbook

Page 7 of 113

Hereís the thing you need to know:  Google has no

strict criteria for acceptance into the AdSense program,

and Ad Sense doesnít hit you with a minimum traffic

requirement. The only criteria theyíre really sticky about is

the standard ìacceptable contentî requirements, and thatís

pretty standard almost anywhere.  Google AdSense says theyíre serious about attracting

quality content sites, and because of that they only allow

AdSense members to serve one ad per page.  This means

you canít use AdSense for both banners and

skyscrapers.(Note: banners are those horizontal ads that

run up top and down bottom.  Skyscrapers are the tall ads

that run vertically, on the left and right of your page text.)

Once youíve been accepted into Google AdSense,

youíll be able to get the AdSense advertisements on any

site you own using the same ad code, provided you obey

the Google guidelines. (And thatís very, very importantó

more on that later.)

Your reporting doesnít occur in real time, but is

updated regularly throughout the day. Right now, you

canít view reports based on a domain or site basis if you

run the AdSense on more than one site.

Before you sign up, you really ought to read the

lengthy and detailed FAQ on the AdSense site.